Transforming Brands

Into Timeless Legacies

OUR PURPOSE

Build a loyal following
and brand they adore.

Work With Us
Lifestyle brand content created by Mooi Social featuring a modern, editorial-style photoshoot used for social media marketing and storytelling.
Mooi Social brand wax seal featuring interlocking rings, representing luxury wedding content creation and editorial brand storytelling.

Christine Rubin, Founder & Marketing Director

At Mooi Social, we don’t just market your brand — we craft its legacy.

Rooted in refined storytelling and elevated strategy, Mooi Social is where ambitious creatives come to grow. We specialize in working with wedding professionals, lifestyle founders, and design-driven entrepreneurs who are ready to be known for something more: timeless presence, magnetic content, and an unmistakable point of view.

Born in South Africa, I grew up with an appreciation for beauty, meaning, and the spaces where both intersect. After a career in corporate marketing, I created Mooi as a boutique alternative —one that values depth over noise, style over trends, and brands that leave a lasting impression. What began as a solo creative marketing studio has grown into a global team trusted by some of the most discerning names in the industry.

Our work lives at the intersection of aesthetics and results. We don’t just make things look good — we make them feel undeniable.

This is marketing, reimagined for the modern brand with taste.

Welcome to Mooi Social.

Christine Rubin

We are a Global Team

OUR USA TEAM

Meet the Team Behind Your Brand

Portrait of Christine Rubin, founder of Mooi Social, a boutique wedding marketing agency specializing in luxury wedding content creation.

Christine

MARKETING DIRECTOR

Portrait of a Mooi Social creative team member, part of the boutique wedding content creation and marketing agency.

Chelsea

CREATIVE DIRECTOR

Portrait of a Mooi Social marketing team member supporting luxury wedding content creation, and social media strategy.

Rachel

PROJECT MANAGER

Portrait of a Mooi Social team member involved in content creation and brand storytelling for wedding professionals.

Ava

MARKETING SPECIALIST

OUR INTERNATIONAL TEAM

Portrait of a Mooi Social team member from the boutique wedding marketing and content creation agency.

GRAPHIC DESIGNER

Nadine

Portrait of a Mooi Social creative designer specializing in luxury wedding content creation and brand storytelling.

Minnie

GRAPHIC DESIGNER

Portrait of a Mooi Social graphic designer supporting boutique wedding marketing and social media content creation.

Alrie

GRAPHIC DESIGNER

Portrait of a Mooi Social marketing team member supporting content strategy and social media marketing for wedding professionals.

PAID MEDIA SPECIALIST

Norman

You create the vision. We ensure the world sees it in its best light, through strategic content and expert execution.

WHAT WE DO

View Services

Our clients are everything.

  • Five brown hearts arranged in a horizontal row.

    "Mooi Social has been creating content for my real estate team for numerous years!! Emma is fantastic posting new listings, price adjustments and eye catching posts. I highly recommend!!"

    JENNIFER S.

  • Five brown hearts in a row.

    "Mooi Social is on top of their game and on trend with cutting edge technology and yet has that perfect personal touch! My real estate adds/posts are just taken to another level with the professional presentation Mooi Social provides!! I highly recommend!!"

    HOLLY V.

  • Five beige heart icons in a row, evenly spaced, on a black background.

    "Mooi Social and Christine are both so incredible! Christine is so knowledgeable about social media and marketing and always gets the job done. I would highly recommend Mooi Social for any of your social media or marketing needs. Keep up the amazing work!"

    ERICA R.

  • Five brown hearts in a row on a black background.

    "The team at MOOI Social was great to work with for Alyssa and Tim's Wedding. They provided great content and worked side by side with the photographer to capture moments from a different point of view. If you are looking for a content creator for your wedding, I recommend calling MOOI Social today."

    PENNY B.

Editorial wedding flat lay featuring an engagement ring, invitation, and luxury accessories captured for wedding content creation by Mooi Social.

Wedding pro? Unlock exclusive access to stunning templates, curated content ideas, and strategic resources designed to attract your ideal clients and grow your brand online.

JOIN THE INNER CIRCLE

Join Now